V-Link Express Case Study
Modernising a Freight Forwarder’s Web Presence
Brief Overview
We rebuilt V-Link Express’s outdated, underperforming website using modern Next.js tooling and content management to deliver fast load times, SEO benefits, and giving their team control over content via Contentful. Now up-to-date features like FAQ, Incoterms and container specs help prospective customers make informed decisions before contacting sales.
Key Outcomes
- Much faster, SEO-friendly website with static site generation
- Content management handed over to the client via Contentful
- Improved clarity via detailed Incoterms, container dimensions, and FAQs pages
Tech
Next.js, Contentful
Industry
Logistics / Freight Forwarding
Background
V-Link Express had an existing site which was very slow, hard to maintain, and lacked important informational content. Potential customers couldn’t easily find key details like shipping terms or container sizes, which led to frequent questions and lost opportunities. They wanted a modern web presence that’s fast, clear, and manageable without constant developer work.
Solution
We focused on performance, clarity, and maintainability. This gives V-Link Express a site they control and customers appreciate.
Next.js with SSG for Performance & SEO
We rebuilt the website using Next.js, generating static pages so that key content loads extremely fast and ranks well in search engines. Every public‐facing content item (home, FAQ, Incoterms, etc.) is statically rendered.
Contentful Integration
Set up Contentful as a headless CMS so the owners can edit and update content (like shipping policies, container dimension details, FAQs) without touching code. This improves agility and reduces dependence on developers for routine content changes.
Rich Informational Pages
We added detailed pages explaining Incoterms, container dimensions, and an FAQ section. This fills knowledge gaps for customers and reduces friction in the sales process by clarifying the logistics details up front.
Outcome
V-Link Express now has a modern, fast, and user-friendly website that properly reflects its capabilities. Page load times were significantly improved, content management is now self-service, and customers can find critical shipping and logistics info easily, boosting trust and reducing routine enquiries.
